Society for Scholarly Publishing’s Fall 2011 Seminar Series

Register Today for the Society for Scholarly Publishing’s Fall 2011 Seminar Series to Receive the Early-Bird Rates!!

LOCATION: American Geophysical Union, 2000 Florida Ave. NW, Washington, DC

Join your colleagues and other experts from across the scholarly communication spectrum for this exciting and informative series of seminars. Attend one or both to take advantage of opportunities for lively conversation and valuable networking.

SEMINAR 1: Content and Apps for Mobile Devices:  Engaging Users in the Mobile Experience
DATE:   Tuesday, Nov. 8, 2011  (8:00 am to 5:30 pm, includes Continental Breakfast, Refreshment Breaks, and Lunch)

The increasing popularity and use of mobile devices like smart phones, e-readers, and tablet PCS are transforming the way users access and interact with information. Publishers and librarians are responding to these constantly connected users with new services and new content formats.

This seminar will feature a detailed case study and presentations by STM and humanities publishers and librarians who will share their perspectives on delivering, providing, and accessing content in the mobile arena.

The focus of the presentations will be on the user –

  • How are publishers and librarians engaging the user
  • What do users want from the mobile experience?
  • How are users interacting with mobile content?

Don’t miss this interactive seminar – there will be dedicated for participant commentary and Q&A.

SEMINAR 2: Moving to the Online-Only Journal:  Breaking Free of Print Constraints
DATE:   Wednesday, Nov. 9, 2011  (8:00 am to 5:30 pm, includes Continental Breakfast, Refreshment Breaks, and Lunch)

Have you decided to move your publications to an “online only” format, or are you currently weighing the risks and rewards of such a strategy? This full-day seminar will explore the issues that will arise when you move a publication to an online-only format, and the opportunities that become available when you break away from a print-based medium.

The speakers will address concerns about eliminating print, including:

  • Protecting advertising revenue
  • Converting print subscribers to online readers (especially those who receive print as a member benefit)
  • Managing challenges of archiving
  • Developing pricing strategies

The seminar speakers, who represent publishers breaking new ground in the online presentation of content, will provide examples of their features, discuss issues – and solutions – related to continuous publication, and examine the expanded and creative use of linking and videos.

FOR MORE INFORMATION AND TO REGISTER:   www.sspnet.org

Michelle Norell
Co-Chair, Marketing Committee, SSP

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